Thursday, 7 June 2018

Kaala First Day Box Office Reports !!!

Rajinikanth's much hyped film Kaala had finally hit the screens today. Unlike other Rajini films, press release buzz of Kaala was exceptionally low. Makers haven't promote the film in that level to get a big opening. May be they were concentrated only on content. Despite Of Rajini's presence, film couldn't bring the audiences to theatre, film takes an ordinary opening. Forget Kabali's first day number, as per early Estimate, the opening will even lower than Lingaa.

Film started with average Occupicy in morning Shows & despite Of good word of mouth, film hardly showed any growth later the day. Except in chennai, film have underperformed in every circuits through out Tamil Nadu. Film Kaala have released more than 600 screens in TN & as per early Estimate, day-1 gross will be in 12-13 Cr Range, even Lingaa performed better than this. 

Not only in TN, film takes below Per Opening in Telugu & Hindi circuits also. Trade were expecting a 4 cr+ opening in Kerala, looking at the trend 2 Cr will be a tough target for Kaala. In Hindi belt film's Day-1 number will be around 3 Cr, which is totally below the expectations. Day-1 Worldwide gross will be around 35 Cr, which is not up the mark. 

Film's opening is surprisingly low in all over world. Film Gross $512K from USA Premier, which is not even one third of Kabali's premier number. In Australia film grossed €20K from premier. Film took a below Per Opening Worldwide. Even trade can't believe this number. Rajini's entry in politics have ruined his Superstar image.

The distributors will be worst sufferer, unless it become a horse runner at Box Office. Film have to cross 260 Cr Gross Worldwide for break-even. Film got a good word of publicity, if it helps to score big in this long 4 day's weekend. Only time will say.

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